About Jagriti
Building India Through Enterprise
Welcome to Jagriti!
A Movement – Led Ecosystem where Enterprise is Hope and Middle India is the Future.
A Movement – Led Ecosystem where Enterprise is Hope and Middle India is the Future.
Jagriti was founded on a single but powerful belief: that Udyamita – the spirit of entrepreneurship has the quiet potential to transform individuals, communities, and entire nations. For over 17 years, Jagriti has worked silently, persistently, and purposefully to spark a movement rooted in connection, branching into lives, livelihoods, and local enterprise across the heart of Bharat.
India’s strength lies not just in its metros, but in the 800 million people living in Tier 2 and Tier 3 districts – the Middle India. This vast segment is young, aspirational, and brimming with talent, yet often overlooked in policy and opportunity.
India’s strength lies not just in its metros, but in the 800 million people living in Tier 2 and Tier 3 districts – the Middle India. This vast segment is young, aspirational, and brimming with talent, yet often overlooked in policy and opportunity.
Jagriti brings this rising India into focus by creating a Robust Ecosystem of change through its THREE Powerful Pillars:
JECP
(Jagriti Enterprise Centre – Purvanchal)
An enterprise incubation model rewriting India’s development narrative
Jagriti Yatra
World’s Largest Train Journey of Entrepreneurial Transformation
JADE
(Jagriti Ambassadors for District Entrepreneurship)
A grassroots leadership force of Jagriti’s Yatris and alumni catalyzing local impact
Messages
Message from the Founder
Shashank Mani
Founder, Jagriti
At the heart of Bharat, in its districts and towns, a quiet transformation is unfolding. Jagriti is the reflection of a belief we have carried for years, that the energy of enterprise lies deep within our people, and that when nurtured, this energy can reshape not just lives but the destiny of a nation.
Jagriti was never imagined as just an organization. It is a movement, a collective force, where entrepreneurs dream boldly, communities rise together, and enterprise becomes a vehicle of dignity and self-reliance. This is where ideas take root not in isolation, but in the shared soil of Middle India. We have witnessed young men and women revive local traditions through innovation, farmers embracing enterprise to turn struggle into opportunity, and women-led ventures breathing new life into entire villages. These are not scattered stories. They are sparks in a growing fire of grassroots change, each one carrying the promise of a better tomorrow.
Through Jagriti Yatra, we have journeyed across the nation to inspire; through JECP, we have built platforms that enable; and through JADE, we have seeded leadership at the grassroots. Together, they form an ecosystem of Udyamita - where enterprise becomes hope, and hope becomes action.
This is more than economic growth. It is about building confidence, pride, and ownership in one’s place and people. It is about giving rise to a Bharat that grows from within - steady, resilient, and full of promise.
Every entrepreneur we inspire, every community we strengthen, is a step towards this vision. The ripple they create carries forward Jagriti’s mission to build India through enterprise.
If you believe in the strength of Middle India, in the quiet determination of its people, then you are already part of this journey.
Jagriti is a home for such belief. It is where change begins - grounded, enduring, and deeply human.
Our Journey
